Stop Being the Rep Who Teaches Prospects Everything They Need to Know So They Can Buy From Someone Else. Here's How to Find Pain Instead of Providing Solutions
The 4 questions that make prospects realize they're bleeding money every day they wait (and why you should never ask about budget).
I started selling ties door to door at just 12 years old, not because I had to, but because I loved connecting with people. That passion grew into a career in door-to-door sales, telecom, and insurance, where I eventually closed over $85M in policy value and led teams responsible for more than $120M in sales revenue.
For 14 years, I was ranked as the number one producer across multiple industries, generating 7 figures annually on commission only sales. Today, as the Founder and CEO of CloseWithJoe Solutions, I’ve taken the same relationship-first sales blueprint that made me a top earner and turned it into a coaching system that helps sales reps worldwide close more deals with less burnout.
I’ve closed over $85M in personal sales. I’ve led teams that produced over $120M in revenue. I’ve been the top-ranked producer year after year while building a career that consistently produced 7 figures in commission-only earnings. Now I help others do the same without the endless stress that comes from guessing, hoping, and chasing prospects.
Let me guess...
You're having great conversations with prospects who love your presentations...
Then they ghost you for 6 months and buy from your competition.
Here's the brutal truth: You've been turned into the unpaid business consultant.
While you're explaining features to people who say "everything's fine," other reps are asking 4 simple questions that uncover $50K problems your prospects didn't even know they had.
You're teaching them to shop. They're teaching them to buy.
That's why prospects say "You really understand our business," right before they disappear. You're great at diagnosing their situation but terrible at making them feel the pain.
The result? You do the work. Someone else gets the commission.
And it's costing you $200K+ annually in deals you should be closing.
The Connection Breakdown
I'll analyze your sales calls and show you exactly where you lost the human connection. Most reps sound like walking brochures instead of trusted friends. I'll pinpoint the moments you switched from genuine conversation to sales mode and how to stay relatable throughout.
The Friend-First Framework
I'll teach you my conversational method for uncovering problems the way friends naturally do. This isn't an interrogation or formal discovery. It's how to ask questions that feel like genuine curiosity. You'll learn to sound like someone they'd grab coffee with, not another vendor.
The Trust-Builder System
We'll practice my connection-first approach on your real prospects. I'll show you how to build the kind of rapport that makes people want to confide in you about their biggest business problems. You'll master conversations that feel natural while uncovering expensive issues.
Ready to Have Conversations That Actually Connect?
“When Marcus came to me, he was stuck at 2 to 3K a month selling cars.
He wasn’t lazy. He wasn’t unmotivated.
He had already tried every course and book out there, but nothing worked because nobody showed him how to actually connect with people.
That is the same wall so many salespeople hit.
You are working hard. You are putting in the hours. But it feels like you are capped and stuck at that same number every month, no matter what you try.
I walked Marcus through my Friend Approach Talk Path.
Instead of pushing scripts or sounding like a sales robot, I showed him how to have real conversations that go deeper than just closing a deal.
We broke down his calls step by step.
We looked at where connection was made and where it fell flat.
Then we rebuilt his approach so he could uncover the problems people actually cared about and finally create trust that leads to real sales.
Two months later, he hit his first 10K month.
And once he saw it was possible, he repeated it again and again.
That is the difference precise coaching makes.
Here is Marcus sharing what changed for him.”
"From Ghosted to $12K Closes"
"Joe showed me how to have real conversations instead of presentations. Now prospects confess their problems because I sound trustworthy. Closed $18K with a guy who rejected three other reps." - Mike T., Enterprise AE
"First $15K Month Ever"
"Was stuck at $3K monthly, sounding like everyone else. Joe's method changed everything. Stopped pitching, started connecting. Now consistently hitting $12-15K monthly." - Sarah M., SaaS Rep
"Landed Two Clients Right After Our First Chat"
"Joe’s advice helped me grab attention instantly and close two real estate clients from one simple shift in messaging."
-1:1 coaching student
"Closed My First $3,499 Retainer With Joe’s Tips"
"Joe’s storytelling method changed everything. I went from overthinking calls to locking in a client with a $3.5K deal."
-1:1 coaching student
"Signed My Biggest Client Ever!!"
"Using Joe’s methods, I closed my biggest deal to date. I was shaking after signing because it felt unreal." -1:1 coaching student
Private
Coaching Calls
Weekly calls where we role-play, break down real conversations, and rebuild your sales approach step by step.
Friend Approach Training
Learn how to connect on a deeper level, stop sounding robotic, and start having conversations that lead to trust.
Call Reviews
& Breakdowns
Get your sales calls reviewed with precise feedback so you know exactly what to fix and how to improve.
Sales Conversation Frameworks
Proven frameworks for discovery, objections, and closing that feel natural and never scripted.
Accountability & Progress Tracking
Set clear weekly targets, track your calls, and stay accountable until you break through your income cap.
Lifetime Access to Resources
Access templates, talk paths, and training material forever so you can sharpen your skills at any level.
If you are skeptical, good. You should be. That is why we put together straight answers to the doubts most salespeople have before working with me.
Most training sessions throw scripts at you and hope they stick. I work with you one-on-one, breaking down your actual conversations and rebuilding them so you sound natural and connect deeper. It is not a theory. It is hands-on correction until it clicks.
That is exactly who this is built for. The Friend Approach works because it removes the pressure of “performing” and teaches you to talk like a human first. You do not need to be slick or extroverted. You just need to follow the path we map out together.
Most clients see shifts within weeks because we fix live conversations in real time. Marcus, for example, hit his first $10K month in 2 months. How fast you grow depends on how much you implement between sessions, but you will not be waiting months to feel momentum.
Yes. The principles of connection, discovery, and trust apply whether you are closing $1K deals or $20K retainers. In fact, many clients use this system to move into higher-ticket sales because they finally feel confident in conversations.
If you show up, implement, and use the coaching, you will not stay stuck. Period. But if you do the work and still feel you are not getting value, I will work with you until the breakthrough happens. I am not in this to take your money and disappear; I am in it to make sure you win.
We meet once a week for coaching, and you will apply what you learn in your daily calls. You do not need hours of extra study. The training is built to plug into the conversations you are already having, so it fits into your schedule without adding extra noise.
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